Question

【題目】Consumer satisfaction is a market term that measures how products or services supplied by a company meet or surpass a customer’s expectation. Consumer satisfaction（消費(fèi)者滿(mǎn)意度） is so important because it provides markets and business owner with information that they can use to manage and improve their products and service. As a famous museum，Ashdown always tries to improve the service to meet readers’ needs. In order to create a better environment，Ashdown Museum has finished refurbishment(翻新). The table below shows the numbers of visitors to Ashdown Museum during the year before and the year after it was refurbished. The chart shows the result of service asking visitors how satisfied they were with their visit， during the same two periods.

Total number of visitors to Ashdown Museum
During the year before refurbishment	74,000
During the year after refurbishment	92,000

Results of surveys of visitor satisfaction

（Chart I） （Chart II）

【1】Why is consumer satisfaction so important？

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【2】Compared with the year before refurbishment，how many visitors have increased during the year after refurbishment？

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【3】What’s the percentage of visitors that feel very satisfied in the year after refurbishment？

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【4】According to the chart，what conclusion about the relationship between the visitors’ satisfaction and the number of visitors can you probably draw？

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【5】What do you think of consumer satisfaction？What can we do to improve the consumer satisfaction？

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Answer 1

【答案】

【1】Because it provides markets and business owner with information that they can use to manage and improve their products and service.

【2】18，000. / Eighteen thousand.

【3】35%. /Thirty-five percent.

【4】The more satisfied the consumers fell，the more visitors Ashdown Museum will receive.

【5】In my view，consumer satisfaction plays an important role in long-term cooperation. We may improve our service quality to improve it.

【解析】【主旨大意】本文是一篇說(shuō)明文。以調(diào)查Ashdown博物館翻修前后的游客量及游客滿(mǎn)意度為例，介紹了消費(fèi)者滿(mǎn)意度的重要性。

【1】Because it provides markets and business owner with information that they can use to manage and improve their products and service. 細(xì)節(jié)理解題。題干意為：為什么消費(fèi)者滿(mǎn)意度如此重要？根據(jù)文中第一段第二句“Consumer satisfaction(消費(fèi)者滿(mǎn)意度) is so important because it provides markets and business owner with information that they can use to manage and improve their products and service.”可知答案。

【2】18，000. / Eighteen thousand. 數(shù)字計(jì)算題。題干意為：與翻修前一年相比，在翻修后的一年里游客量增加了多少？由圖表可知，翻修前一年游客量為74000人次，翻修后一年游客量為92000人次，故游客量增長(zhǎng)了92000-74000=18000人。

【3】35%. /Thirty-five percent. 圖示理解題。題干意為：在翻修后的一年里，游客感到非常滿(mǎn)意的百分比是多少？由圖表可知，在Year after refurbishment中感到非常滿(mǎn)意的游客量所占百分比為35%。

【4】The more satisfied that the consumers fell，the more visitors that Ashdown Museum will receive. 推理判斷題。題干意為：根據(jù)圖表，關(guān)于游客的滿(mǎn)意度和游客量之間的關(guān)系你可能得出什么結(jié)論？根據(jù)兩幅圖可知游客量會(huì)隨著游客滿(mǎn)意度的上升而增加，故可知答案。

【5】In my view，consumer satisfaction plays an important role in long-term cooperation. We may improve our service quality to improve it. 開(kāi)放性試題。題干意為：你怎么看待消費(fèi)者滿(mǎn)意度？我們能做什么來(lái)提高消費(fèi)者滿(mǎn)意度？本題為開(kāi)放性試題，言之有理且無(wú)表達(dá)錯(cuò)誤即可。